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HERE ARE THE TOP 5 REASONS
Customers shopping for a new bathtub for their home remodel, or builders and contractors looking for the right bathtub choice for a project, have many options in the marketplace - local brick-and-mortar stores, national big-box retailers, online shopping - but there are some distinct advantages to shopping with a bathtub supply dealer who purchases bathtubs wholesale. We’ll explore some of the reasons why the wholesale-to-supplier business model is beneficial for both the dealer and their customers.
What are the advantages of buying bathtubs wholesale?
The key advantages of buying bathtubs wholesale include
- cost savings,
- inventory availability,
- selection,
- vendor relationships, and
- warranties with support after the sale.
Let's look more closely into each of the wholesale buying advantages.
Orders are pulled and bathtubs are moved to a staging area in preparation for shipping to help bathtub suppliers maintain constant inventory.
Are there cost advantages to buying wholesale bathtubs?
Yes, there are wholesale advantages related to cost for both the bathtub supply dealer and their customers. The dealer can typically expect to receive a bulk discount for buying large quantities from the wholesale supplier, as well as the ability to negotiate better per-unit prices overall. Bulk discounts allow bathtub dealers to increase profit margins at resale. Passing some of the savings on to customers gives them an advantage over other retailers in the marketplace. Additionally, the more bathtub supply dealers work with a wholesale supplier, the more access they have to exclusive deals and promotions. The wholesale advantage offers access to more streamlined logistical and inventory management systems which provides cost efficiencies in the reduced time and resources the bathtub supply dealer needs to allocate to operations.
Sophisticated logistics provide frequent deliveries resulting in a constant stream of inventory for bathtub supply dealers.
Is inventory reliable and consistent from a bathtub supply dealer who buys wholesale?
Yes, wholesale suppliers can offer the advantage of maintaining steady and reliable inventory no matter the season, especially if they manufacture their own products on-site. They also generally have more control within the overall supply chain, so bathtub supply dealers can rely on having the bathtubs they need in stock with greater consistency than with other business models. This reliability fosters loyalty and trust with their customers, as dealers can meet demands even during supply shortages or when unexpected supply chain disruptions leave retail stores with empty shelves or unusually long delivery times.
Are there advantages to buying from bathtub supply dealers over big-box stores?
There are several advantages to shopping the product selection of bathtub supply dealers. First, buying bathtubs wholesale gives bathtub supply dealers access to a full catalog of bathtub styles, sizes, materials, colors, accessories, luxury features such as hydrotherapy, and bathtub-related products. This allows them to cater to a wider range of taste preferences without the expense and cost of housing extensive inventory on-site. The quality expectation of a speciality plumbing supply dealer is noticeably higher than big box products. Customers will recognize the quality difference in the exterior finish, the product weight, and the backing. Overall, buying bathtubs wholesale enables dealers to offer a wide and diverse product selection while increasing quality standards.
Bathtub supply dealers buying directly from a quality manufacturer results in a noticeable quality difference for the customer.
How does buying bathtubs wholesale benefit a bathtub supply dealer’s day-to-day operations?
Establishing a long-term relationship with a wholesale bathtub manufacturer provides many advantages to the bathtub supply dealer. A long-term relationship built on trust creates an environment where the bathtub supply dealer can negotiate better deals and terms, manage inventory with on-time delivery from the wholesaler, benefit from the wholesale supplier’s more efficient logistics and inventory management, and enjoy priority service with a more personal touch. In turn, the higher profit margins, operational and cost advantages, and reliable product supply enable bathtub supply dealers to free up more capital for reinvesting into growing their business by scaling up, carrying more product lines and exclusive offerings, catering to specialty markets, and expanding into new territories and customer segments.
What other advantages can bathtub supply dealers pass on to their customers when they buy wholesale bathtubs?
Buying bathtubs wholesale typically allows bathtub supply dealers to offer better warranties and support after the sale, giving them a distinct advantage over many big-box retailers. They can also offer the opportunity for their customers to see, touch, and “try” bathtubs in their showrooms, rather than simply pulling a box from a shelf. Better and faster delivery to the customer’s home or contractor’s job site is often an advantage as well, coupled with higher-quality installation services from seasoned professionals and better results for the long term. Bathtub supply dealers can also offer a more convenient shopping experience for customers, with showroom environments and product displays that make it easier to compare and find what you need or ask expert advice from a knowledgeable sales representative on site. The industry experience and in-depth product knowledge of both the wholesale manufacturer and the supply dealer are a helpful benefit to customers trying to make the best bathtub choice for their building project or home remodel. Lastly, with the reduced packaging waste, transportation needs, and energy usage overall, there’s generally greater environmental responsibility within the structure of a wholesale bathtub business model.
A bathtub supplier can apply to become a Jetta Corp distributor.
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